Arvid Kahl
Empowering founders with kindness. Building in Public. Sold my SaaS FeedbackPanda for life-changing $ in 2019, now sharing my journey & what I learned.
Appears in 359 Episodes
59: Rewards and Perils of Being Your Own Customer
Arvid talks about how scratching your own itch can be a blessing and a curse.
58: When Privacy and Customer Value Clash
Arvid talks about his struggle with building a privacy-first product that might need marketing features.
57: How I Approach Pricing for a Brand New SaaS
Arvid explains how he researched and determined a pricing system for permanentlink.
56: Sunk Cost Fallacy Engineering
Arvid talks about the sunk cost fallacy and how he encountered it twice this week.
55: Customer Lock-In and "Insurance Features"
Arvid talks about how he approaches not making customers feel locked into his new SaaS permanent.link and how he built custom domain support.
54: Limiting Beliefs
Arvid talks about his new SaaS project and the struggle of building an MVP.
53: Early Tech Choices and Analysis Paralysis
Arvid talks about an unsettling experience he had with a side project — and how to avoid tech choice brain freeze.
52: "Audience-First" Is Not Just "Building an Audience"
Arvid talks about the difference between building an audience and building FOR an audience.
51: Finding an Audience for Your Side Business
Arvid shares a 5-step framework for finding a viable audience.
50: Priming Your Business for Due Diligence
Arvid talks about setting up your business to be as sellable as possible.
49: Preparing for the Sale From Day One: Getting the Documentation Right
Arvid talks about documentation and it's not boring!
48: At a Crossroads: The Different Kinds of Exits
Arvid talks about why companies get acquired and what to watch out for.
A Unified Voice: Staying Consistent When You Grow
Arvid talks about how to keep your messaging and internal positioning aligned.
How I Self-Published Zero to Sold, a Bestselling Book on Bootstrapping
Arvid talks about his journey writing and publishing a book that, to his surprise, sold 1000 copies within a week.
45: Positioning Is Where It's At
Arvid talks about how to approach positioning, and when to adjust it.
44: You Want a Tribe
Arvid talks about how you can leverage tribes for your business and shares his own experiences with these communities.
43: When You Reach Your Limits: Growing a Company Beyond the Founder(s)
Arvid talks about hiring — and spends a lot of time recounting his mistakes and the catastrophic results of not hiring early enough.
42: The Power of Omission: Killing Features for Fun and Profit
Arvid talks about removing features, the risks & advantages of pruning your product.
41: Made to Stick: Shaping an Extensible Product
Arvid talks about extensions and integrations, how FeedbackPanda benefited from them, and which obstacles they encountered.
40: Standard Operating Procedures: Managing Your Future Self
Arvid talks about how SOPs make your business more sellable, and how they worked at FeedbackPanda.
39: Roadmaps and You: Building a Future Together
Arvid talks about roadmaps, how they can be used to build trust, and where the risks lie.
38: Customer Retention: How to Keep Them Around / The Zero to Sold Launch
Arvid talks about ways to build lasting relationships with your customers and shares the learnings from his book launch.
37: Customer Exploration: Seeing Through Your Customer’s Eyes
Arvid talks about how to talk to customers to continuously validate your business. He also talks about platform and dependency risks.
36: Being Small Is a Benefit: How to Leverage Being a Bootstrapper
Arvid talks about how you can use being a bootstrapper to your advantage when dealing with prospects and customers.
35: Spreading the Word: How to Do Marketing on a Shoestring Budget
Arvid talks about how you can leverage tribes, water-coolers, and word of mouth for your marketing efforts.
34: Seller Beware: Pricing Models That Can Break Your Business
Arvid talks about the risks of Freemium and Lifetime accounts and how to keep an open mind as a founder.
33: Offer Yearly Plans from the Start
Arvid talks about the benefits of offering yearly subscription plans from the start.
32. How to Deal with Plans That No Longer Work / Profit Sharing
In a dual-topic episode, Arvid talks about delicately removing old plans and profit-sharing for your early employees.
31. Price Is Not Set In Stone: Strategies For Increasing Your Revenue
Arvid talks about pricing strategies, how to find a good initial price, cost/value/aspirational models, and more.
30. You May Be Barking Up the Wrong Tree: Re-Evaluating Your Audience
Arvid talks about the kinds of misalignments that can trouble your business.