195: Don't Fall for the Follower Count Trap
Download MP3Goodhart's law is powerful and important to remember for every creator: when a measure becomes a target, people tend to optimize their behavior to meet that target, which can lead to unintended consequences. You'll see examples of this law in action, including in education and social media, and learn the negative consequences of over-optimizing for follower count. But I won't let you go without prevention methods and tips for building a quality audience on social media.
00:00:00 Intro
00:01:51 Goodhart's Law
00:03:28 The Pitfalls of Focusing on Follower Count
00:07:32 The Negative Consequences of Over-Optimizing for Follower Count
00:09:18 Prevention Methods
00:12:16 How to Build a Quality Audience on Social Media
The blog post: https://thebootstrappedfounder.com/dont-fall-for-the-follower-count-trap
00:00:00 Intro
00:01:51 Goodhart's Law
00:03:28 The Pitfalls of Focusing on Follower Count
00:07:32 The Negative Consequences of Over-Optimizing for Follower Count
00:09:18 Prevention Methods
00:12:16 How to Build a Quality Audience on Social Media
The blog post: https://thebootstrappedfounder.com/dont-fall-for-the-follower-count-trap
The podcast episode: https://share.transistor.fm/s/33be4469
You'll find my weekly article on my blog: https://thebootstrappedfounder.com
Newsletter: https://thebootstrappedfounder.com/newsletter
My book Zero to Sold: https://zerotosold.com/
My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/
My course Find your Following: https://findyourfollowing.com
Creators and Guests
Host
Arvid Kahl
Empowering founders with kindness. Building in Public. Sold my SaaS FeedbackPanda for life-changing $ in 2019, now sharing my journey & what I learned.
